PROFILE

Award Winning Creative Director with years of producing high-end creative projects for a diverse clientele. Expertise in branding, corporate identity, print design, copywriting, advertising, web design and interactive development. Skilled in both print and web design. Ability to produce and lead projects on-time and within budget. Offers exceptional written and verbal communication skills. Proven leadership and team building, supervising and sales expertise.

SKILLS

Creative and Art Direction, Graphic Design, Interactive Design and Development, UI/UX, Branding and Identity Design, Brand Strategy, Print/Traditional Design, Digital Advertising, Copywriting, Marketing Management, Team Leadership, Presentations

PROFESSIONAL AWARDS + AFFILIATIONS

Conducted design lectures for students at the University of Southern California and AIU.  Received awards, accolades, and features from Communication Arts, Graphic Design USA, Rolling Stone, Yahoo! (site of the week), Macromedia/Adobe, I.D Magazine, How Magazine, Rockport Books, Design Interact, AIGA, Design Online and received 14 American Graphic Design Awards.  Featured in Rolling Stone Magazine for award winning design of the Official Jefferson Airplane website.

EXPERIENCE

CREATIVE DIRECTOR/STRATEGIST/DESIGNER: Freelance 2019 to Present

CREATIVE DIRECTOR: REX Woodland Hills, CA 2016 to 2019

  • Built and led creative and production of brand across all channels—beginning with a single market and expanding  to 12 additional geos

  • Managed content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology

  • Led UX process and design for responsive consumer facing web platform and internal CRM

  • Collaborated with the marketing, sales and operations departments in developing plans, decks and collateral, analyzing results, and identifying opportunities

  • Produced presentations, plans and prospectuses for capital investment fundraising of over $60M Analyzed brand tracking, market trends, consumer needs and the competitive landscape

  • Continually drove ROI throughout marketing strategies, platforms and partnerships

CREATIVE DIRECTOR/CO-FOUNDER: Bound Press Santa Monica CA 2014 to 2016

  • Directed development of key projects including experimental applications, proof of concept and functional demos

  • Produced and directed creative assets, digital video productions, 3D modeling and environments

  • Managed engineers and developers as well as external resources such as musicians and composers, photographers and artists

  • Created and led interactive, dynamic presentations to partners and prospective clientele and facilitated sales opportunities

SENIOR CREATIVE: M-GO, Technicolor + Dreamworks Culver City, CA 2013 to 2014

  • Led consumer and business facing design, advertising and marketing creative

  • Collaborated with C-Level executive team on major external and internal initiatives

  • Developed corporate brand refresh from strategy and visual design to copywriting

  • Worked closely with product development team to ensure brand consistency across platforms

CREATIVE DIRECTOR/ART DIRECTOR: Freelance 2012 to 2013

CREATIVE DIRECTOR: Flux Branding Los Angeles, CA 2011 to 2012

  • Directed and led all creative efforts including concept, strategy, design and production for firm

  • Developed entire campaign strategies from brand audit, vision, identity, collateral, ads, web and trade show

  • Produced branding, print and interactive projects for leading corporations in the automotive, real estate,  technology and professional services fields

  • Managed and directed teams comprised of designers, strategists, copywriters, coordinators and programmers

  • Led client presentations and pitches, increasing overall accounts receivable

  • Architected sitemaps, wireframes and technical specifications for web-based projects

  • Authored and budgeted client proposals and scopes of work

CREATIVE DIRECTOR/FOUNDER: Visible Theory Pasadena, CA 2002 to 2011

  • Established and launched a full-service design firm and attracted a client base in a multitude of industries

  • Strategized creative processes and platforms for clients enabling the highest return on investment

  • Performed branding, print and interactive design services for clients such as Avery Dennison, Motorola and  Hangar One Vodka; built the Hangar One Vodka brand from the ground up and served as AOR

  • Supervised, motivated, mentored, evaluated employees and facilitated effective training programs

  • Created technical specifications and schematics for complex interactive projects, content management systems,  e-commerce solutions and developed key processes of project, time and staff management

  • Provided high-level client support and directed and managed the entire sales process

SENIOR ART DIRECTOR: The Cimarron Group Hollywood, CA 1999 to 2002

  • Managed and directed high-level projects for clients, including American Express, Sky Mall, Universal, Sony and  MGM and designed and developed interactive projects from websites to DVDs

  • Supervised, motivated, mentored, evaluated employees and facilitated effective training programs

  • Provided client support and performed internal and external presentations

GRAPHIC DESIGNER/INTERACTIVE ARTIST: DZN Design Group Los Angeles, CA 1997 to 1999

  • Served as a graphic designer, responsible for designing interactive and print projects for entertainment industry clients; successfully designed the first round of interactive DVD interfaces for Universal

  • Managed, designed, and developed print art for Columbia Tri-Star, Warner Bros, and Universal Music

Client List (Additional Clients Available Upon Request): American Express • Auto Zone • Avery Dennison • Baxter of California • Columbia Crest • Dreamworks • FX Networks • Hangar One Vodka • Jefferson Airplane • Leonardo DiCaprio • Motorola • Motorparts of America • Sky Mall • Sony • Technicolor • NBC/Universal • Warner Bros